Test Drive Tuesdays! was a weekly digital promotion created and produced in 2013 by the Integrated Marketing team at iHeartMedia (formerly Clear Channel Media and Entertainment) for the Valley Chevy Dealers.
It featured 104.7 KISSFM producer, Joey Bradfisch as host and passenger. Station listeners looking to make a new car purchase, were given the opportunity to take some new cars out for a spin and give their opinions about their experiences.
There were a total of 11 episodes produced for the campaign, click here to see them all.
